Our Services

From Market Entry to Market Leadership.

Every company’s journey into Japan or abroad is different, but the principles of success are the same: know your market, adapt fast, and execute with precision.

At Located, we help brands build, test, and scale their international growth strategy, combining the discipline of global consulting with the agility of a startup operator.

Whether you need a go-to-market blueprint, a fractional CMO, or a partner to localize and launch, we provide hands-on expertise to guide every step of your expansion.

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Go-to-Market Strategy

Turn market insight into execution that performs.

  • A roadmap with timelines on how to effectively enter the market

  • Developing your value proposition for the local market, and how to communicate it

  • Mapping with landscape analysis for online and offline channels

  • Connections with locals to bring your product and service to the market

  • Rich insights to help you capture market share

We design go-to-market strategies that align your brand’s story, pricing, and channel strategy with local realities not assumptions.

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Fractional Leadership

CMO-level impact — without the overhead.

  • Thought leadership, strategic planning, and direct execution

  • Entry and growth plans across Japanese, North American, and European markets

  • Coaching and skill enhancement for in-house teams

  • Real-world reporting on campaigns against KPIs with strategic alignment with HQ

Many companies don’t need a full-time executive in-market — they need someone who can lead strategy, teams, and partners on a flexible basis.

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Marketing Execution & Performance

We help brands build audiences, drive conversions, and scale sustainably through localized performance marketing and creative execution.

From strategy to traction.

  • Spread your message across multiple paid media channels (Meta, Google, Youtube, Line, Amazon)

  • nano, micro, & marco influencer program management and strategy

  • Conversion analysis to map out short, medium, and long-tail priorities

  • Offline events to mark new product launches, milestone achievements, and seasonal campaigns

  • Communicating your brand story with local language so your story gets told in a way that resonates with your customers

  • Analysis and ongoing optimization of marketing campaigns to ensure effective spends

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Product-Market Fit

Because great products fail without the right local story.

We design go-to-market strategies that align your brand’s story, pricing, and channel strategy with local realities — not assumptions.

  • Analysis and validation fo the local landscape, with identification of potential roadblocks and oppportunties

  • Optimization of UI & UX, enhancing usability for the local market

  • Focus groups, competitive benchmarking, and real-world feedback on your product features

  • Local storytelling with a global perspective

  • The journey doesn’t stop at launch; continue to iterate for the local market to increase product adoption

Ready to grow your brand globally with precision, performance, and local insight?

Book a Consultation